Bayreuth is best known internationally for the Wagner Festival but has its own beer culture, centred on the Bayreuther Bierbrauerei AG, the regional large brewery, along with smaller independent producers. The Bayreuther Zwickl and Bayreuther Helles are widely available across the region.

Bayreuth at a Glance

  • ~73,000 inhabitants, independent city, Upper Franconia
  • Main brewery: Bayreuther Bierbrauerei (Zwickl, Hell, Dunkel)
  • Wagner Festspiele: July/August — city is fully booked during this period
  • Gateway to Fichtelgebirge and Fränkische Schweiz
  • By rail: ~1 hr from Nuremberg, ~1 hr from Bamberg

Beer in Bayreuth

The Bayreuther Bierbrauerei, founded 1857, is the city's main brewery. Its Zwickl — a naturally cloudy Kellerbier — is the most recommended product: fresh, full-bodied, distinctly Upper Franconian. The Hell and seasonal beers round out a compact but honest range. Kulmbach is 25 minutes away by train and pairs naturally with a Bayreuth visit.

Bayreuth and Wagner

During the Festspiele (July/August) Bayreuth becomes a different city. Festival tickets are allocated years in advance; accommodation prices rise sharply. For beer-focused travel, any other time of year is preferable. The Festspielhaus on the Grüner Hügel is historically interesting to see from outside regardless.

Bayreuth as a Base

DestinationDistanceWhy Go
Kulmbach25 min by railMönchshof Brewery Museum, EKU history
Aufseß30 min by carWorld record brewery trail
Fränkische Schweiz (Ebermannstadt)35 min by carKellerbier, beer hiking trails
Fichtelgebirge40 min by carNature, small country breweries

Hostelworld (Nuremberg/Bamberg)* → Hotels Bayreuth* →

Kulmbach Guide → Fichtelgebirge →